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AAMI Fransurance

Project type

High-End Comp Retouching

Date

2022

Location

Australia

In the countdown to this year's Toyota AFL Grand Final, AAMI have launched Fansurance - a fully integrated campaign helping footy fans who have experienced a footy related clanger.
The campaign was launched during live AFL game broadcasts, highlighting humorous examples of fan clangers in slow motion, encouraging people to enter the competition by visiting the site and share their own clanger moments. With Fansurance, AAMI is helping the fans recover by giving away amazing prizes including tickets to the 2022 Toyota AFL Grand Final. Created by Ogilvy Melbourne.
Creative Director
Ryan Clayton, Lee Phillips
Photographer
Chris Hillary

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